AmberPoint is the category leader in Web services management.
The company was previously represented by a top Bay Area PR
firm, and chose Atomic's unique approach and team to help take
their program to the next level. Working closely with Amberpoint's
senior executive team, along with company partners and customers
over the past year, Atomic developed an integrated full–service
program which has elevated AmberPoint's status to leader in
media and analyst perception as well as volume and quality of
coverage. Results
- Increased volume of coverage over 100% in the first 6
months
- Secured prestigious industry awards including, Forbes
Best of the Web, AlwaysOn, Computerworld Innovative technology
Award, Computerworld Best Practices in Enterprise Management
Award and Web Services Journal World Class Product Award
- Secured key product reviews in Web Services Journal, Infoworld
and eWeek
- Generated over 40 articles on MSFT partnership and bundle
alone and 20 focused articles on developer edition product
- AmberPoint Express

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