Atomic PR Los Angeles Wins PRSA PRISM Award for Campaign to Save the Hollywood Sign (or at least the land around it)
On Wednesday, November 10th, teammates from Atomic's Los Angeles office donned our best cocktail attire and headed out to the Hollywood Renaissance Hotel for the Los Angeles chapter of PRSA's 46th annual PRISM awards show dinner. This annual awards dinner honors the achievements of public relations...
Update: AtomicPR's work for The Trust For Public Land to save Cahuenga Peak - the home of the iconic Hollywood Sign
Sean Mulholland originally posted about this project in February when AtomicPR's L.A. office had just unveiled the first phase of a stunt to cover up the Hollywood Sign, which generated major international media and blogosphere buzz - Atomic's "Hollywood sign" stunt for the Trust for Publi...
Atomic's "Hollywood sign" stunt for the Trust for Public Land. More coming...
Atomic LA and Atomic Digital Ops have had to keep mum about this project for some time, but now we're public with our efforts and the news is making headlines around the globe. So far we've seen hundreds of major press hits, broadcast pickups, and social media chatter (1,750+ Facebook fans in 36 ...