2 results tagged “pr”

The PR Value of Facebook & Twitter
Two recent Fast Company articles have shed some quantitative light on the actual value of Facebook and Twitter, and helped to reinforce some of our internal observations here at Atomic Digital. With regards to clickthroughs, SocialTwist reports that Twitter users click through 6.6x more often tha...

Communicating with video (it's more than viral)
Producing video can do a lot for a brand. While going 'viral' is clearly one potential benefit, I think most of us are well aware of what that is and what it achieves. But beyond virality, how else can video be of value to a brand? How about playing on the NASDAQ screen in Times Square? More in...