How do you adopt SEO practices to deal with changing search algorithms?
There's a not-so-secret fear in the search marketing world, and it's the algorithm update. Whenever the major search engines make a significant change, SEOs around the world will immediately dive into their analytics to see how it has affected them.
The good news is that by and large these algori...
Search is more than just keywords and links
With eight years of professional involvement with search marketing on both the organic / algorithmic side and the paid side, it's surprising to see how, in many cases, the discussion tends to have a singular focus: drive traffic to my site.
Not that there's anything wrong with that - eCommerce and ...
Atomic's video team keeping busy
Atomic's video team has been producing some interesting things and are in production on nearly a dozen assignments from green tech to HD chips to social networking.
Here's the CEO of Mint.com; making his small screen debut in the first of a series of video podcast segments on financial management f...
Atomic's Digital Ops team wins pure SEO/SEM assignment
Atomic very recently won the global public relations review for Vurv (www.vurv.com) - an on-demand talent management company. Separately, Atomic's Digital Operations team also won the contract for Vurv's pure SEO and SEM campaigns. That probably came as a bit of a surprise to the search agencies p...